Call nowBook Online

Privacy Policy

The Smile Place Dental is committed to protecting your privacy and safeguarding your personal and health information. This Privacy Policy explains how we collect, use, disclose and protect your personal information, and your rights in relation to that information.

This policy applies to all personal information collected through our website thesmileplace.com.au and in the course of providing dental services.


1. What Personal Information We Collect

We may collect personal and sensitive information that is necessary to provide dental and related services, including but not limited to:

  • Contact details: name, address, phone number, email address

  • Health and treatment information: medical history, dental records, treatment notes, X-rays

  • Appointment and communication history

  • Any other information you voluntarily provide to us

We collect this information directly from you when you:

  • Book appointments or fill out forms

  • Contact us via email, phone or in person

  • Use our online services

Personal information may also be collected from third parties such as referral sources, health professionals, or your representatives where appropriate and permitted by law.


2. How We Use Your Personal Information

We use your personal information for the following purposes:

  • Providing dental and health services including diagnosis, treatment, follow-ups, reminders and referrals

  • Administration and practice operations such as billing, appointment scheduling and internal record keeping

  • Communicating with you about your treatment, appointments, accounts and enquiries

  • Improving our services, quality assurance and training purposes

  • Sending newsletters or marketing communications, with your consent

  • Complying with legal and regulatory obligations

We only use your information where we are permitted by law to do so, including where it is necessary for the performance of a contract with you, we have your consent, or it is required or authorised by law The Dental Standard.


3. Disclosure of Personal Information

We may disclose your personal information to:

  • Health professionals and specialists involved in your care

  • Third-party service providers who assist us (e.g. IT, cloud storage, analytics vendors)

  • Billing and payment processors

  • Government bodies, regulatory authorities or law enforcement when required by law

  • Entities involved in practice sale or business restructuring

We will not share your personal information with unrelated third parties for marketing or other purposes without your consent.


4. Your Rights and Choices

  • Access & Correction
    You have the right to request access to personal information we hold about you, and to ask for corrections if you believe any data is inaccurate.
  • Consent & Marketing Opt-Out
    You may withdraw consent for uses of your personal information (including marketing communications) at any time by contacting us.
  • Anonymity
    Where practicable, you may interact with us anonymously or under a pseudonym, unless doing so prevents us from providing a service to you.
  • Complaints
    If you believe your privacy rights have been breached, please contact us using the details below. We will investigate your complaint promptly and fairly.

5. Cookies and Website Tracking

Our website may use cookies and tracking technologies (e.g. Google Analytics) to improve user experience and understand website usage. By using our website, you consent to this collection. 


6. Data Security and Retention

We take reasonable steps to protect your information from unauthorised access, loss or misuse. Your personal and health information is stored securely and retained only as long as necessary for business, legal or regulatory purposes.


7. Overseas Disclosure

While most of our services and data storage are within Australia, there may be instances where your data is stored or processed overseas (for example, cloud hosting) with appropriate safeguards.


8. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on our website with a revised effective date.


9. Contact Us

If you have any questions, requests or concerns about this Privacy Policy or your personal information, you can contact:

The Smile Place Dental
📍 1299 Nepean Highway, Mt Eliza, VIC 3930
📞 (03) 9775 4600
📧  admin@thesmileplace.com.au

Gentle Care In A Relaxed Environment